Airtasker (ASX:ART) secures US$9.75m media capital for US expansion

Airtasker Limited (ASX:ART) has announced that its US operating company, Airtasker USA Inc, has raised a combined US$9.75 million in media capital from iHeartMedia and TelevisaUnivision. These partnerships are aimed at scaling Airtasker's brand awareness in the United States, providing access to 276 million monthly iHeart audio listeners and 100 million daily TelevisaUnivision linear TV, digital, and audio users.

Airtasker CEO Tim Fung's Statement on US Market Expansion

We are super pumped to be building on the momentum of our global media partnership strategy by joining forces with two of America's leading media companies - iHeart and TelevisaUnivision - to scale Airtasker in the USA! Our partnership with TelevisaUnivision provides unmatched access to the US Hispanic market - which represents a huge proportion of the largest US cities - including 48% of Los Angeles - via a powerful combination of television, streaming, and digital assets that reach over 100 million daily users. Together with TelevisaUnivision, our partnership with iHeart delivers access to over 276 million Americans (that's 9 out of 10 Americans!) via broadcast radio, digital audio streaming, and by far the biggest podcast network in the US! We believe Airtasker's mission - to empower people to realize the full value of their skills - is incredibly relevant in the US market and with a population 15x the market size of Australia, the opportunity ahead of us is absolutely enormous. We can't wait to get moving!

Airtasker's Expansion Outlook

Airtasker (ASX:ART) has secured US$9.75 million in media capital from iHeartMedia and TelevisaUnivision to scale its brand in the US market. The partnerships aim to turbocharge Airtasker's brand awareness in the United States, providing access to 276 million monthly iHeart audio listeners and 100 million daily TelevisaUnivision linear TV, digital, and audio users. Airtasker's CEO, Tim Fung, expressed excitement about the partnerships, highlighting the enormous opportunity in the US market and the relevance of Airtasker's mission. The company aims to empower people to realize the full value of their skills and anticipates significant growth in the US market.