FlexiRoam Limited (ASX:FRX) is set to undertake a capital raising of A$1.5M-$2M, with the CEO committing to provide A$750,000 of this via an unsecured, convertible loan. The proceeds of the raise will support future growth, marketing efforts, and working capital needs. Additionally, the Company has completed its capex spend on scalable technology platforms and launched a new mobile app and website presence.
FlexiRoam's CEO, Steve Picton, expressed confidence in the company's position in the global eSIM market, emphasizing strong growth potential and a robust operational infrastructure. The recent capital investments in technology and marketing initiatives are expected to yield results in the second half of FY25, with a focus on achieving scalability and capturing market opportunities.
FlexiRoam Limited (ASX:FRX) is moving forward with a capital raising initiative, with the CEO's commitment to provide a significant portion of the funds through an unsecured, convertible loan. The company's focus on eSIM Data Roaming services and operational infrastructure improvement reflects its dedication to long-term sustainability. The completion of capex spend on technology platforms and the launch of a new mobile app and website are expected to support future growth. FlexiRoam's strategic partnerships, technology investments, and targeted marketing initiatives have contributed to strong business performance, with a reduction in cost-per-acquisition and successful channel diversification. Looking ahead, the company aims to continue investing in loyalty program partnerships, expand into new countries, and achieve cost reductions to enhance its financial position. CEO Steve Picton's emphasis on scalability and market opportunities underlines the company's ambitions for future success.