RMA Global (ASX:RMY) has announced the acquisition of Curated Social for USD$4.0 million. This strategic move aims to enhance RMA's services and drive growth, especially in the United States. The acquisition will be funded through an institutional placement and a share purchase plan.
RMA Global's acquisition of Curated Social signifies a strategic shift to broaden its service offerings and tap into the US market's potential. With a significant number of agents on its platform but a small portion paying, RMA sees an opportunity for substantial revenue growth if more agents become paying customers. The acquisition is set to enhance RMA's marketing tools and reduce customer churn. Additionally, collaborations like the one with Realty One Group aim to expand services to more agents, further boosting RMA's market presence. The company is funding the acquisition through an institutional placement and a share purchase plan, allowing shareholders to participate. This move positions RMA as a comprehensive solution provider for real estate agents, with an eye on future growth and expansion.
David Williams emphasized the strategic importance of the acquisition in enhancing RMA's service package. CEO Jim Crisera highlighted the potential of the acquisition to bolster agents' ability to win listings and increase subscriber growth.